Mon. Oct 19th, 2026
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So long gender pay gap…


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There is one industry where women are almost guaranteed to earn more than men.

While most women in full-time employment will have to wait until 2041 for the gender pay gap to close, those who work as social media influencers are raking in more than their male counterparts.

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New research shows that women who use their social media profiles as marketing channels ear 35% more than men who do the same.

Youtubers and lifestyle bloggers such as Zoella or Tanya Burr have proved time and time again that being a successful influencer is a highly lucrative occupation.

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Most influencers make money via sponsored posts, often on beauty products such as teeth whiteners or weight loss products like diet teas.

Female influencers with around… Read the full story

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